THE RISE OF SOFT SAVING CULTURE IN GEN Z

The Rise of Soft Saving Culture in Gen Z

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor years, monetary success followed an acquainted pattern: gain gradually, save strongly, acquire a home, and plan for retirement. Yet Gen Z is approaching money with a fresh point of view. As opposed to focusing exclusively on lasting accumulation, this generation is prioritizing equilibrium,

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